IRONY AS THE LETTERS, SENSITIVITY AS THE NAME, ENERGY AS A SERVICE






ms [ems] is a creative studio working actively in the analysis and conceptualisation of contemporary brand storytelling. 

A philosophical framework in which cross-cultural understanding transforms creativity into compelling content, and the infusion of energy sparks performance in every project. We believe in honest interactions and in building strong narratives for brands.

Contributing within brand- and concept development, activations, installations and music direction with comissions including Asics, Niko June, Wood Wood, NSS Magazine and Prawn.























INSTAGRAM
SOUNDCLOUD










ASICS
CONCEPT, CAMPAIGN & PRODUCTION


MOVE YOUR MIND campaign with ASICS and Distance Running

Introducing MOVE YOUR MIND together with ASICS and Distance Running, embodying the philosophy of a sound mind and a sound body through movement and a desire to explore and discover unknown terrains. Shifting the balance from performance to self-discovery, believing the body can change the mind.

For the campaign, guests were invited on a day trip to Møns Klint for an exploratory trail run, followed by a Japanese-inspired dinner by Caroline Sofie.